One secure backoffice for your entire dealership.
Manage inventory, enquiries, customers, team access, activity and dealership settings through one connected admin workspace built for daily operations.

Connected admin workspace
Inventory, enquiries, customers and dealership activity.
Live dashboard
Inventory control
Lead management
Team access
Performance data
Managed support
Admin overview
The tools your team needs to manage daily dealership operations.
The DealersPrime backoffice keeps the most important dealership tasks organised without overwhelming your team with unnecessary complexity.
Dealership control centre
Run your dealership from one clear workspace.
Review activity, manage vehicle listings, organise customer enquiries and control team access without moving between disconnected systems.

Backoffice features
Practical tools for your dealership team.
Every feature has a clear role in helping your team manage stock, respond to customers and maintain control of daily dealership activity.
Operations dashboard
See inventory, enquiries, customers and recent dealership activity through one organised admin workspace.
Inventory management
Add, edit, publish, hide and organise vehicle listings without relying on disconnected tools.
Lead and customer control
Capture buyer enquiries, review customer details and keep dealership follow-up organised.
Reports and activity
Review important dealership activity and understand how inventory and enquiries are performing.
Users and permissions
Create team accounts and control which areas of the backoffice each user can access.
Platform settings
Manage dealership information and essential platform settings through a secure admin area.
Live activity
Stay aware of what is happening across your dealership.
The admin workspace gives your team a clear view of recent enquiries, vehicle changes and important customer activity.
84
Enquiries this month
128
Published vehicles
Recent activity
Latest dealership updates
New vehicle enquiry
2022 BMW 3 Series
Vehicle price updated
2021 Audi A4
Customer record created
Website enquiry
Built for operations
A simpler way to stay organised and in control.
The backoffice brings important dealership workflows together and gives your team a consistent place to manage them.
Everything in one place
Your stock, enquiries, customers, users and dealership activity remain connected inside one practical workspace.
Built for daily use
The backoffice is structured around the tasks dealership teams complete every day.
Secure team access
User permissions help ensure that the right team members have access to the right tools.
Supported after launch
Hosting, technical maintenance, platform updates and ongoing support remain managed for you.
Setup process
Your admin workspace is prepared as part of your platform launch.
We configure the backoffice, connect the relevant dealership tools and help your team get ready to manage the platform.
Start your setupYour backoffice is configured
We prepare the admin structure using your dealership information, users and operating requirements.
Your inventory is connected
Vehicle listings, enquiries and website activity are connected to the relevant admin tools.
Your team starts managing
Your dealership receives access to the completed workspace with guidance and ongoing support.
Ready to get organised?
Manage your dealership through one connected backoffice.
Get a professional dealership platform with inventory, enquiries, customers, users and operational tools prepared for your team.